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Way to go WKRC for following up the lighthearted romp through Kings Island with a very ominous commercial for your upcoming fear-feast "Ride at Your Own Risk" warning of hidden dangers (traumatic brain injury!!!) in front of footage of rides at KI and fairs/festivals. Nice cross-promotion.

As a PR director, it must be difficult sometimes restraining oneself from telling news media to ever so gently go blank itself.

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