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SIX misses Q3 expectations, stock plummets


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34 minutes ago, Honorarius said:

But... But... I read on the interwebs that SIX is better than FUN because they give every park something every year and that's why they're doing a zillion times better than Failing Cedar Fair... #SIXrulesFUNdrools

Believe it or not, SIX is actually having a very good year.  Attendance, EBITDA, per cap, etc all on the rise.  They just fell short of what was predicted.  It didn't help that the market corrected itself today too.

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Yes, the company missed what analysts had predicted for growth.  They still notched 2% growth.  The articles I have read said that the profit margins at the five park`s where the acquired the leases wasn`t as high as they had hoped, which cut into their profit margins.

It will be interesting to see how Cedar Fair does when they release their Q3 numbers.

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10 hours ago, CoastersRZ said:

Yes, the company missed what analysts had predicted for growth.  They still notched 2% growth.  The articles I have read said that the profit margins at the five park`s where the acquired the leases wasn`t as high as they had hoped, which cut into their profit margins. 

Is it likely they based the projections on bad information they received, or was it just basic executive overestimation??? You could have 100% market share, and some bean counter in some board room will still overestimate expected growth :P

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10 hours ago, Honorarius said:

Is it likely they based the projections on bad information they received, or was it just basic executive overestimation??? You could have 100% market share, and some bean counter in some board room will still overestimate expected growth :P

Typically they don't make their own estimates, but they do influence them.  There are analysts that do the hard number crunching, but the company often makes vague "on pace" predictions about half way through the year.

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This article, and series, is instructive in understanding how theme park revenues are calculated by analysts:

 http://www.theparkdb.com/blog/the-business-of-theme-parks-part-i-how-much-money-do-they-make/

Likely some analysts use proprietary insights related to statistical relationships between other known data points and how they tend to track along with theme park revenues.  Sort of like how Amazon can guess other books you may be interested in buying by tracking and mining data fields for relational relationships.  Think along the lines as something as obvious as hotel occupancy and daily revenue rates, and seemingly unrelated markers such as sales of a specific brand of sun screen.    

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