MarketingExpress Posted January 14, 2009 Share Posted January 14, 2009 http://news.cincinnati.com/article/20090114/BIZ01/301140021 Quote Link to comment Share on other sites More sharing options...
Mr. Coastermania Posted January 14, 2009 Share Posted January 14, 2009 With gas prices high,more people will choose local vaction plans over them long trips to the beach. I can see disney hurting a bit from this. Remember to bring your friends and family this year and enjoy some of the best local entertainment you can find at Kings Island. Quote Link to comment Share on other sites More sharing options...
Thrill_Biscuit Posted January 14, 2009 Share Posted January 14, 2009 I think people like to escape to places where they don't have to muse over life's problems, especially in economically tough times. Quote Link to comment Share on other sites More sharing options...
FOFirehawkFAN Posted January 14, 2009 Share Posted January 14, 2009 Obviously Disney is hurting now since you can get free admission on your birthday in 2009! Quote Link to comment Share on other sites More sharing options...
XGatorHead 8904 Posted January 14, 2009 Share Posted January 14, 2009 Not to mention their Buy 4 Get 3 Free promotion. Quote Link to comment Share on other sites More sharing options...
RailRider Posted January 14, 2009 Share Posted January 14, 2009 Yes that is the same promotion they ran after 9/11, if that gives any idea of how hard they have been hit. Quote Link to comment Share on other sites More sharing options...
Thane Of Price Hill Posted January 14, 2009 Share Posted January 14, 2009 Not to mention their Buy 4 Get 3 Free promotion. I read somewhere a few weeks ago that the Buy 4 Get 3 Free promotion has cut Disney's projected drop in occupancy rates in half. Also, the get in free on your birthday promotion has been in the works for months--it's not a knee jerk reaction to any economic situation. It's part of the larger "What Will You Celebrate?" marketing campaign for 2009. Another thing that Disney's done (apparently with great success) at the Disneyland Resort is to offer payment plans spread out over 12 months for their annual passes. I was in Disney World the week of Christmas and the place was just as crowded then as I've ever seen it in all the years I've been going. Quote Link to comment Share on other sites More sharing options...
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