To preserve the integrity of the first riders auction, I only had 15 spots to work with for non-traditional media to attend Diamondback media day. To help localize the story for media outlets, I used most of these spots to invite enthusiasts from Indianapolis, Louisville, Lexington, Chicago, Pittsburgh, Columbus, Toledo, and Detroit for TV news satellite hits. KIC had representation at the event out of the 15 spots, as did ACE and GOCC.