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Kings Island: Google It!


The Interpreter
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Headed to Kings Island amusement park this weekend? Expect a lot of company. The prediction for the big crowds is coming from an unusual source: Google.

Officials at the Internet search giant say the Mason attraction ranked No. 4 for fastest-growing search item in the past week among all U.S. travel destinations heading into the Memorial Day weekend.

"And as we like to say here, we like to think that we have the database of intentions here once we get enough data," said Ted Souder, Google's Chicago-based head of Midwest travel advertising. "It's that first moment of truth ... what people are looking to do."...

http://news.cincinnati.com/article/20100528/BIZ01/5290347/Kings-Island-Google-it

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