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Kentucky Kingdom


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Wow, that's a hideous billboard. FinkHeavy really wasn't the best font choice there, and it looks so blank.

Not a great first impression....Lacks imaginatiion!

You have to remember, this is a new park, with a limited budget. I find the sign just right for the public eye and for signage reasons. (If you have an issue with the ride, then you may need to tone down your expectations) (Welcome to KIC {Insert KIC slogan})

Look I get there are limited funds.....a quick fix would have been to a least put the park's proper logo on it.

Besides Ed Hart is in the movie business, producing 12 movies in his career. I'd expect a little more from the billboard.

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I think a marketing team putting way too much reliance on social media is a big part of the problem. Social media is trendy. It's what the cool kids do (so the old marketers think).

It should be additive to, not a substitute for, other marketing.

Here it has one huge advantage. It's cheap.

I agree, and I believe that one of the biggest problems with the Kingdom right now is the way that they are marketing........Or not marketing......

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^

As an industry enthusiast I am banging my head against the wall when I watch a park like Hard Rock Park and now the New Kentucky Kingdom follow a path that has been proven over and over to fail within this industry. That is why myself and so many others may seem cranky or pessimistic about their future and the decisions they have or have not made.

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^

As an industry enthusiast I am banging my head against the wall when I watch a park like Hard Rock Park and now the New Kentucky Kingdom follow a path that has been proven over and over to fail within this industry. That is why myself and so many others may seem cranky or pessimistic about their future and the decisions they have or have not made.

Ok, well I can understand that, but you have to understand the two situations are very different. Hard Rock Park's location was not very fit for an Amusement park, the tourist build up within that area was already quite high, plus with the beach being so close there wasn't really a huge desire for people to even want to go to an amusement park. Kentucky Kingdom on the other hand has a much better set up. It's not within direct vicinity of major tourists spots, but there is enough draw that will keep the city's local attractions attendance up, without creating a bitter rivalry among each other, which is what Hard Rock Park had to deal with. Plus with Louisville being named 1 out of the world's top 20 travel destinations, I feel that Kentucky Kingdom has a much better chance of success.

Buuuuut, that's just a simple Igor's opinion...The fact that the park has made it back from where it was just a year ago, to me, is quite incredible itself!

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And just how has it done that? The full faith and credit of the Kentucky taxpayer. 2014 looks to be fine. It's 2015 and onward that this plan doesn't look even remotely workable.

And I beg to differ with you. Hard Rock Park had a superior location to Kentucky Kingdom. To claim a park is in a location where it doesn't have to deal with substantial competition is to overlook the problems with Kentucky Kingdom's location that contributed to the park's past failures.

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And just how has it done that? The full faith and credit of the Kentucky taxpayer. 2014 looks to be fine. It's 2015 and onward that this plan doesn't look even remotely workable.

And I beg to differ with you. Hard Rock Park had a superior location to Kentucky Kingdom. To claim a park is in a location where it doesn't have to deal with substantial competition is to overlook the problems with Kentucky Kingdom's location that contributed to the park's past failures.

How does 2015 and 2016 look to be downward? Unlike Hard Rock Park, Kentucky Kingdom has already set in stone improvements to the park that will be made. Both T2 and Twisted Twins will be returning better than ever. Hard Rock Park opened, but never showed signs of progressing, they were just trying to get by with what they had.

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