Which I have... I Love Kings Island, but there down 4 Gold passes this year because we didnt renew. That may be just a splash in the Pan, but the more people they Tick off, the more they might wanna do something to change...
But, did you visit? Once? Twice? If so, they got the same amount of money out of you, didn't they?
Those with money get more. That is life. Is it right? I can't say. But that IS capitalism. That's the whole point. Pursuit of profit is the basis of our economic system. People pay upwards of $200 for a pair of shoes that costs $2.00 to make. No one says thats wrong. In fact, we might think, "good for them!" If people are willing to pay x amount of money for a product or service, why would the seller charge less than x?
People with no money don't go to Kings Island at all.
People will more money than that visit once a year.
People with more than that might buy a pass.
People with still more may buy the Fast Lane tickets.
People with more than that may choose to take their business to Disneyland instead.
People with still more money may take a family vacation to France or England.
And is it wrong for those with the means to visit Disneyland instead of Kings Island to do so? Absolutely not. If you want to get the most of your car, you need to pay extra for a sound system, automatic doors, hands-free starter, etc, and if you have the means to get your car "fully loaded," is that wrong? Is it wrong of you to do it? Wrong of the car manufacturer to offer it? Was it wrong of me to visit Discovery Cove when so many people can't? I don't think so... I had the extra money to pay for that upcharge experience, so I did. It was their right to charge what they saw fit, and mine to choose if I was willing and able to pay it. I was. The idea of the pursuit of profit is that the market regulates itself. If people don't pay $200.00 for the shoes (or $50.00 for the Fast Lane pass), then it won't be that expensive for long... And indeed, we saw that as Kings Island and Cedar Fair adjusted the price weekly to find the balance of what people will pay for.
I say again that I think the major difference here is that so many of us think of Kings Island as a beautiful, loving, emotional place in our lives and feel personally offended by the reminder that it is a business. "We like Son of Beast! Why not fix it?!" It's not that simple, though. They want and need money, and while we may question their methods, it obviously works or they wouldn't do it.