"The Largest Amusement and Waterpark in the Midwest"

[Losantiville Mining Co.]

I remember this claim being a big thing for Kings Island back around and before 2016. Is it still true? Does it matter? I understand that it might have been referring to the sheer acreage owned by the park, but even if you adjust what is meant by the size, how does KI hold up to the other Midwest parks? Zoombezi Bay claims to be the largest waterpark in Ohio. Is that true as well? Last I remember, Soak City is still larger than ZB. How do you think Kings Island could work to reclaim these titles?

Personally, I think the park could at least expand Soak City (and change the name/theme) to be the largest waterpark in Ohio/the Midwest. Six Flags might not want KI to overcome Cedar Point to protect their golden child, but I think they should be keeping both parks up at the top of the combined chain instead of holding one down for the other.

[Orion-XL200]

Honestly, I don't think the "biggest" or "largest" terms are worth marketing to. Most consumers these days aren't going for the biggest/largest _____, they're going because of proximity to home and the best deal.

[disco2000]

3 minutes ago, Orion-XL200 said:

Honestly, I don't think the "biggest" or "largest" terms are worth marketing to. Most consumers these days aren't going for the biggest/largest _____, they're going because of proximity to home and the best deal.

And that is exactly why KI puts in and does what they do.... 

People are going to come regardless based on proximity and cost.

[DonHelbig]

Biggest and largest doesn’t move the needle. Experiences that are worth repeating do. 

[Browntggrr]

^ Given that, why use it in marketing the park/ rides etc.?

[Orion-XL200]

It used to do that, but now, not so much. The terms may be used in marketing materials but they aren't the main focus. For example, marketing for Siren's Curse mentioned that it was the tallest, fastest and longest tilt coaster...but a lot of the marketing was tailored to "answer the call." It also focused on the tilt element vs the stats. 

[brenthodge]

On 3/2/2026 at 9:31 AM, DonHelbig said:

Biggest and largest doesn’t move the needle. Experiences that are worth repeating do. 

That sounds like a cool slogan! Someone should do something with that LOL

[SonofBaconator]

Marketing experiences is better than marketing stats in my opinion.

Disneyland and Walt Disney World are both marketed as “The Happiest Place on Earth” and “The Most Magical Place on Earth.” Cedar Point is often marketed as “A Place Like No Other.” These types of titles emphasize the experience rather than statistics.

If you apply that same idea to Kings Island, you could have: Kings Island: Where Fun Reigns

The message stays intentionally broad, but in a good way. When a park claims to be the biggest or the best, people often rush to critique those claims. A phrase like this focuses on the feeling of the place instead of something that can be easily disputed.

[Losantiville Mining Co.]

What's funny about KI using slogans is that they currently don't have one. Where parks like Cedar Point has "A Place Like No Other", Carowinds has "Where the Carolinas Come Together", and Kings Dominion has "Virginia’s Premier Destination for FUN", Kings Island's website just has the park name. I like the sound of "Where Fun Reigns" (although Six Flags might use the uppercase "FUN"). 

[SonofBaconator]

4 hours ago, Losantiville Mining Co. said:

What's funny about KI using slogans is that they currently don't have one. Where parks like Cedar Point has "A Place Like No Other", Carowinds has "Where the Carolinas Come Together", and Kings Dominion has "Virginia’s Premier Destination for FUN", Kings Island's website just has the park name. I like the sound of "Where Fun Reigns" (although Six Flags might use the uppercase "FUN"). 

During the Kinzel Era you had the generic copy and paste terms across multiple CF parks: “Kings Island: Where Else?” “Kings Island: The Fun and Only”, etc.

Having a permanent slogan would be a good way at maintaining a marketable identity in this new chain as opposed to “hey, we’re big-we have rides”

[BeeastFarmer]

They need to claim it: Kings Island.  The fun and only!  ( But you have to have a cheesy song and a commercial with a roller coaster and Drop Tower from magic mountain or something). Lol

[Losantiville Mining Co.]

Please, no more of the Fun & Only ad campaign (sorry to Fun & Only on here). They've gone through a few slogans throughout the years with A Wonderful World of Fun (1970-ish); C'mon Get Happy (1972-ish); Where the Magic of the Movies Meets the Thrills of a Lifetime (thanks Paramount); the Fun & Only (2010?); the Largest Amusement & Waterpark in the Midwest, which isn't really a slogan; and It's Amazing In Here, though I think that one also flopped.

Kings Island should either play into the park name with "Where FUN Reigns" or go with something different enough from Cedar Point. I'd love love love for them to use the Wonderful World of Fun tagline again — especially since they have musical snippets of it from Fun, Fireworks, and Fifty. "C'mon Get Happy" would also be nice to see used again, though it might not fit as well as a standalone slogan (it would fit better as a tagline after the park name instead of on its own).