To be fair, there was a shipping document that was posted online a month or two before AlpenFury's announcement that showed that the manufacturer was going to be premier rides, so it wouldn't exactly be accurate to say "nothing got out". Also, we've had Notice of Commencements and blueprints found in public records for several past additions, so I'm not sure if that's going to stop with a new director of communications.
However, I do hope that future additions do become more "secretive" from now on to help fuel speculation throughout the season. I feel as if the decoding season for Orion back in 2019 was somewhat ruined by the fact that the blueprints were posted on here very early in the season. Going back to the 2020 decoding thread, there was only a period of 19 days between the start of the speculation on passholder preview day (April 19th) to when the blueprints were posted with the full layout (May 8th), so at that point there wasn't really much left to decode other than debating if the name was going to be Polaris or Orion.